Data Privacy Considerations
Guidelines for Consent and Data Privacy
Visitor Tracking (Analytics and Personalization)
Create a “Tracking Consent” notice.
We also ask that you add an ID or Class to your decline button on your policy and that you specify this in the Hoperator dashboard. You can access this from the sub navigation menu on the left. Go to Website Embed and then Data Privacy Settings. Adding this Class or ID will anonymize the visitor session when a visitor elects to not allow tracking.
Hoperator tracks website activity to provide analytics, personalization and automated messaging to your visitors. Feel free to use the descriptions below for your consent dialog:
We would like to improve your experience using browsing history on our site and your general location (region). We will also store data about your device and browser to recognize returning sessions.
We occasionally display personalized messages and exclusive offers and promotions based on your browsing activity. Sometimes this content is adjusted based on your browsing history on our site and general location (region) and page activity.
While Hoperator is designed to facilitate customer outreach from your Property Management System (or other integration), consent requests regarding communication with your business must be separate from other terms and conditions.
- Booking Confirmation
- Pre-Arrival Notfications
- Check-In and or Pre/Post Check-In Communication
Please consider the following to be compliant:
- Pre-ticked opt-in boxes are not valid - use unticked opt-in boxes or similar active opt-in methods.
- Tell your customers that they have the right to withdraw their consent at any time and how to do this.
- Any customer outreach communication sent to a contact that was not obtained from a Hoperator conversation or integration, must have opted in to receive communication from your business. This consent must be documented and easy to withdraw if the contact requests so.